Privacy Policy

Adira Life ("Adira," "we," "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what personal data we collect, how we use it, with whom we share it, and the rights you have under the Kenya Data Protection Act, 2019 (Kenya DPA) and other applicable data protection laws.

Who we are

Adira Life is a people development organisation based in Nairobi, Kenya. We are the data controller for any personal information you provide through our website, programmes, and services.

Information we collect

We collect the following categories of personal data, depending on how you interact with us:

Account data

Your name, email address, and password when you register for an account.

Course & payment data

Programme enrolments, payment history (processed via Paystack), and course progress.

Profile data

Your role, organisation, and professional interests if you choose to share them.

Usage data

Pages visited, clicks, and session duration, collected via analytics cookies (with your consent).

Communications data

Messages sent via Talk to Us, newsletter subscriptions, and support requests.

How we use your information

We use your personal data for the following purposes:

• To create and manage your account and course access
• To process payments and send receipts and enrolment confirmations
• To deliver programme materials, resources, and updates
• To send newsletters and programme announcements (with your consent; you may unsubscribe at any time)
• To improve our website and services through anonymised analytics
• To respond to enquiries and provide customer support
• To comply with legal and regulatory obligations

Legal basis for processing

Contract

Processing necessary to fulfil your course enrolment or service agreement.

Consent

Marketing emails and non-essential analytics cookies.

Legitimate interests

Website security, fraud prevention, and service improvement.

Legal obligation

Tax records and compliance with Kenyan law.

Sharing your information

We do not sell your personal data. We share it only with trusted partners who help us deliver our services:

• Paystack — for payment processing (Kenya-based, PCI-DSS compliant)
• Email service providers — for newsletters and transactional emails
• Analytics providers — anonymised data only
• Government or regulatory authorities — where required by Kenyan law

Data retention

We retain account and course data for 5 years from your last activity, or as required by applicable law. Payment records are retained for 7 years for tax and accounting purposes. You may request deletion of your personal data at any time, subject to legal retention requirements.

Your rights

Under the Kenya Data Protection Act, 2019, you have the following rights:

Cookies

We use cookies and similar technologies on our website. See our Cookie Policy for full details on which cookies we use and how to manage your preferences.

International data transfers

Some of our service providers may process data outside Kenya. Where this occurs, we ensure that appropriate safeguards are in place — such as standard contractual clauses or other mechanisms recognised under Kenyan data protection law — to protect your personal data.

Changes to this policy

We will notify you of any material changes to this Privacy Policy via email or a prominent notice on our website. The "Last Updated" date at the top of this page will always reflect the most recent version. We encourage you to review this policy periodically.

Contact and complaints

To exercise any of your rights, or if you have questions about how we handle your personal data, please contact us at hello@adira.life .

To lodge a formal complaint, you may contact the Office of the Data Protection Commissioner (ODPC), Kenya at odpc.go.ke .